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Wired explores the possibility of “Netflix Everywhere”

by Eric Franklin on September 23, 2009

An interesting look behind the red velvet curtain known as Netflix. You get a bit of the CEO profile (which is worth reading if you’re an internet entrepreneur) and a healthy does of their stealthy, healthy business model.

Rather than design its own product, it would embed its streaming-video service into existing devices: TVs, DVD players, game consoles, laptops, even smartphones. Netflix wouldn’t be a hardware company; it would be a services firm. The crowd was stunned. In half an hour, Hastings had completely reinvented Netflix’s strategy.

{ 1 comment… read it below or add one }

Karin Rosman September 23, 2009 at 12:39 pm

That is fascinating and kind of creepy, but also liberating.

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